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Guilhem Chéron

President and Co-founder, La Ruche qui dit Oui !

Graduated from the « Ecole nationale supérieure de création industrielle ». He was a designer associated during 15 years on many cultural and industrial projects linked with feeding.

ACHIEVEMENT / What is your project, initiative, startup, company all about?

La ruche qui dit oui !gives a large access to a high-quality and local food through computer tools. More widely we support the transition from the agriculture to a “local agro-ecology”. We dream of an agricultural economy generating employment, social and environmental well-being : a paradigm shift.

LOCATION / In which city, country, part of the world do you conduct your activities?

La Ruche qui dit Oui !” active on the whole French territory since its launch in September 2011.

The food Assembly” launched in London and Berlin in July 2014

“La Colmena Que Dice si !” Launched in Madrid & Barcelona in July 2014

IMPACT / What is the positive economic, social, political, environmental… of the activity, project, initiative, startup, company?

La Ruche qui dit Oui ! brings jobs to more than 2500 farmers who have, thanks to this activity, generated about 200 full-time equivalent jobs. Based on a social entrepreneurship business model, the organization guarantees a complementary income to the 550 people who have opened “ruches”

This project shows that an alternative to the food-processing industry is viable.

With more than 1000 new members each day, it testifies the massive social will to change the food service model.

Le Ruche qui dit oui! has inspired many similar projects worldwide. He unites many actors of the economic and social ecosystem linked with agricultural issues. All together, we gather little by little the pieces of the scale-changing puzzle.

QUOTE / A saying, quote or reference phrase that tells something about you.

“ The more one fails, the greater the chance that it will work. ”.  Shadoks Proverbs.