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A Little Market

Nicolas d’Audiffret

Co-founder, A little Market

BACKGROUND / Academic and professional background

Graduated from ESCP Business School, Nicolas d’Audiffret worked for 7 years at Bain & Co in Paris & San Francisco.

Passionate about how networks of people can change the economy and convinced that technology can help create a more humane economy, he wanted to create a company where he could connect people together to help them grow their activities and create jobs. This has led him to the creation of A little with Nicolas Cohen and Loic Duvernay

ACHIEVEMENT/ What is your project, initiative, start-up, company all about?

Our mission is to help small local businesses grow their activity by connecting them to clients.

Amazon is the equivalent of supermarkets online – we want to be the equivalent of the local product markets online. Our aim is to ensure online transactions are more human and social (like when you are buying something in a local product market)

We currently operate 3 websites:

-, where you can buy & sell handmade products
–, where you can buy & sell supplies
–, , where you can buy & sell local food products

LOCATION/ In which city, country, part of the world do you conduct your activities?

France ( & Italy (

IMPACT/ What is the positive economic, social, political, environmental…of the activity, project, initiative, start-up, company?

Our websites are gathering more than 100 000 sellers : AlittleMarket, in particular, is helping more than 80 000 crafters sell more than 2 500 000 unique products.

Based on a virtuous economic model (no listing fees, only transaction fees ranging between 5 and 10% of sales), our websites are distributing the vast majority of the value created to the sellers. We have thus contributed to the creation of thousands of productive jobs in France.

Our project shows how technology can help individuals to gather themselves in order to create jobs!

QUOTE/ A saying, quote or reference phrase that tells something about you

« Your time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma — which is living with the results of other people’s thinking. Don’t let the noise of others’ opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary. » (Steve Jobs)